Google Ads
Connect the right ad account and understand spend and conversions.
- Connecting Google AdsConnect Google on the Integrations page with an account that can access your Google Ads account, then choose the ad account for your business.
- Selecting the correct advertising accountChoose the client account that runs your campaigns, not a manager (MCC) account, on the Businesses page.
- Understanding ad spend, conversions and CPASpend is what Google Ads charged, conversions are the actions Google Ads counted, and CPA is spend divided by conversions.
- Troubleshooting account permissionsIf your ad account is missing or access is denied, the connected Google account needs at least read-only access to that Google Ads account.
- Understanding API synchronization errorsGoogle Ads errors are usually temporary rate limits, expired access or permission changes; Valtrivo shows a plain-language category instead of raw API errors.